Skip to content

Your execs know they should be on LinkedIn. Getting them to do it is the problem.

 

Rocksalt gives your exec team a 10-minute daily system that keeps them posting and commenting consistently — in their own voice. And you get the analytics to prove it's driving pipeline.

Rocksalt for LinkedIn: The easiest way to influence your buyers.

The 15-minute strategy that allows busy executive to maximize their impact on LinkedIn — via a simple daily email.

Your execs know they should be on LinkedIn. Getting them to do it is the problem

Rocksalt gives your exec team a 10-minute daily system that keeps them posting and commenting consistently — in their own voice. And you get the analytics to prove it's driving pipeline.

Rocksalt for LinkedIn: The easiest way to influence your buyers.

The 15-minute strategy that allows busy executive to maximize their impact on LinkedIn — via a simple daily email.

30-day trial, no credit card needed.
CMO_Hero Testimonial-1
CMO_Hero Testimonial_Mobile

The hard part isn't the strategy.
It's the execution.

The hard part isn't the strategy.
It's the execution.

 Icon_01_Not AI


Getting execs to post consistently
and
make content sound
like them, not AI.

 Icon_02_right
buyers.svg.svg


Reaching the right
buyers
, not broadcasting
into the void.

 Icon_03_Proving LinkedIn

Proving LinkedIn
is driving pipeline.

Icon_01_Not AI


Getting execs to post consistently
and
make content sound
like them, not AI.

Icon_02_right
buyers.svg.svg

Reaching the right
buyers
, not broadcasting
into the void.


Icon_03_Proving LinkedIn

Proving LinkedIn
is driving pipeline.

How Rocksalt executes your strategy on LinkedIn

How Rocksalt executes your strategy on LinkedIn

CMO_Value proposition 01_Mobile

Your exec gets an idea. You get a draft in 3 minutes

 

  • Execs capture thoughts by text or voice the moment inspiration strikes. 
  • Super You avatar is trained on their voice and your industry. It creates drafts that sound like them, not like AI.
  •  Less iteration, more consistent and authentic output.
 
Learn more
CMO_Value proposition 01

Your exec gets an idea. You get a draft in 3 minutes


  • Execs capture thoughts by text or voice the moment inspiration strikes. 
  • Super You avatar is trained on their voice and your industry. It creates drafts that sound like them, not like AI.
  •  Less iteration, more consistent and authentic output.
 
Learn more

Expand your reach to your buyers


  • Discover the right influencers to engage with for your niche from our 300k+ influencer database
  • Get a daily 10-minute feed that prioritizes the right conversations to engage in.
  • Smart commenting assistance without the generic AI slop
Linkedin_CMO_Feature_01@2x
Analytics

Pipeline Visibility


  • See who from your target audience engaged
  • Sync all engagement directly to your CRM
  • Detailed post performance specific to your target audience
  • Team level analytics across your C-suite and SMEs
Linkedin_CMO_Feature_01_Mobile@2x

Expand your reach to your buyers

 

  • Discover the right influencers to engage with for your niche from our 300k+ influencer database
  • Get a daily 10-minute feed that prioritizes the right conversations to engage in.
  • Smart commenting assistance without the generic AI slop
  •  
Linkedin_Feature_02_Mobile

Pipeline Visibility


  • See who from your target audience engaged
  • Sync all engagement directly to your CRM
  • Detailed post performance specific to your target audience
  • Team level analytics across your C-suite and SMEs
CMO_Testimonial-02_Mobile
CMO_Testimonial-02_Desktop

Full functionality, no credit card required.

While LinkedIn reaches decision makers, the rest of the buying committee is researching on Reddit.


See how Rocksalt for Reddit helps you show up in the right subreddits –
so you can influence both buyers and the LLMs they're using to shortlist vendors.

Get Started Now

Setup takes just 15 minutes.
 
We’ll guide you through setup — whether you’re solo or with a team. 
 
 

FAQs

How does Rocksalt decide what posts to prioritize for me?

Rocksalt does a number of technical things to make it easier for you to raise your visibility on LinkedIn with your target audience.

Because Rocksalt's methodology is centered around finding and engaging with relevant experts, some of the key technical items are:


• Calculating what fraction of an expert's reach overlaps with your target audience.
• Deciding which posts from an expert should be prioritized for you to engage with.

The details behind these calculations can be found on this page.

It's worth noting that Rocksalt does not use any of your data to train any AI models.

How does Rocksalt find niche influencers in different B2B industries?

Rocksalt has a sophisticated algorithm and a rapidly growing database of b2b industry influencers from LinkedIn. Rocksalt recommendation algorithm surfaces niche influencers based on:
Overlap between the target audience the user is trying to reach vs the influencer.
Overlap between the type of content an influencer frequently posts about and the alignment with the user's interests.
How often the influencer posts
How much engagement their posts get. This deeper analysis ensures that you find the best influencers to engage with in your industry.

What are the requirements to use Rocksalt?

To use Rocksalt, you must have an email account, a LinkedIn profile, and you must be using Chrome or Microsoft Edge as your browser on your laptop or desktop.

The laptop/desktop requirement is because you have to install Rocksalt's browser extension. This is only available for Chrome and Edge browsers now, however in future we'll add support for Safari and other browsers.

How does Rocksalt's browser extension access my LinkedIn account?

Rocksalt's browser extension does two things:

• Provides guidance inline, when on LinkedIn.com, for better commenting.
• Gathers user's LinkedIn analytics data for further analysis by Rocksalt. 

The extension fetches your analytics data once a day using  your LinkedIn cookie. Note that this cookie remains on your machine and is never on our server. 

Also, Rocksalt does not have access to your LinkedIn credentials (username or password). If you log out of LinkedIn at any time, Rocksalt's extension will automatically stop working. Finally, Rocksalt does not post any content or automate any actions on your behalf.

Can I share my digests with others on my team?

Yes you can! You can enter additional email addresses you wish to send your digest to, or even send them directly to a Slack channel of your choice.

Can I use Rocksalt for sales?

Sales is not an ideal use case for Rocksalt. For sales, you often need to track hundreds of profiles, looking for all sorts of activity signals beyond posting.

Rocksalt is better suited to the marketing use case -- increasing your reach on LinkedIn. Then, when you get engagement from your target audience, you may want to use LinkedIn's Sales Navigator to engage and nurture these profiles.